Flying Heroes

Flying toy! Grip it! Rip it!

Hold the launcher at arms length, aim upwards and pull the rip-cord to launch. The harder you pull the cord, the faster the hero spins and the higher he will fly!

Sky-high success

Over 4 million units sold Worldwide since launch! 600 thousand in the UK!

Pull cord to launch
Soft safe wing tips
No batteries required
For ages 4 and over

Marketing support

TV and pre-roll advertising
Launch event
Press ads and competitions
Social media
Influencer activity
Press kits and celebrity gifting

Marketing support

From launch the brand will be supported across leading boys channels
Pre-Roll spend will centre on targeted YouTube channels and approved key word terms
Target audience: boys 4-9 years old
30S, 20S and 10S TVC spots
TVCs and content to be produced across all 4 licences
Product-focussed content to drive awareness and sales